Badge scanners tell you who you talked to.
PITCH Score tells you who mattered.
Turn every event conversation into actionable sales intelligence, so your team knows who to follow up with, why they matter, and what to do next.
Trusted by companies that know how to run their booth
You collected leads. Now what?
Every event gives your team a list of people they talked to. But a list doesn’t tell your sales team where to start.
PITCH Score does.
PITCH Score turns event conversations into a prioritized list of sales opportunities, so your team knows who to follow up with first.
Events Generate Leads. Your Sales Team Needs Opportunities.
$0
Avg. cost-per-lead at trade shows with no system
VisitorQueue / SeoProfy, 2026
0%
Of marketers say their company fails to convert event leads
Cvent, 2024
0×
More likely to qualify a lead contacted within 5 minutes
InsideSales / HBR
0%
Of trade show attendees are brand-new prospects for exhibitors
CEIR
Why events fail to convert
The cost is high. The system is missing.
Events are expensive. And most teams treat the event as three disconnected moments: before, during, and after.
PITCH Score connects all three.
Costs compound fast
Booths, travel, hotels, shipping, swag, and staff time add up before the show even starts.
No meetings pre-booked
Without a pre-event outreach strategy, your team walks in with an empty calendar.
$20K–$200K per event
A common spend range for B2B teams — sitting on the floor while conversations happen.
Booth talks stay shallow
Without an experienced rep running the floor, conversations never get qualified.
Leads go cold immediately
When the event ends, most prospects are forgotten before anyone follows up.
Pipeline disappears
No structured follow-up means whatever pipeline existed vanishes the moment you fly home.
ROI Calculator
What could PITCH Score return for your team?
Adjust the numbers below to match your team.
180 conversations to 45 extra leads worked to 7.5 extra meetings to 1.9 extra customers to $28,000 in revenue.
Estimated annual cost: $1,300
Support: PITCH Score FAQ & self-serve help
Estimate assumes about 45 booth conversations per rep per event, that PITCH Score's real-time tiering lifts the share of leads actually worked from about 20% to about 45%, and that roughly 1 in 6 worked conversations becomes a meeting. Your close rate is the one number you know best, so adjust it above. Your results will vary; this is a planning estimate, not a guarantee.
Here’s what industry professionals have to say about EventReps
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"If you're looking to drive more meaningful conversations and engagement, EventReps is the clear solution. Their team serves as the vital component missing from most event marketing strategies"
Alison Bauer, Sr. Field Marketing Manager @ Stravito
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"Their work fundamentally changed how we approached event based lead generation and demonstrated that with the right execution, events can become a predictable growth channel."
Mike DeGagne, former SVP of Global Sales @ quantilope
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"Their approach turns conversations into real pipeline. We weren't just collecting badges, we were qualifying, booking next steps, and driving revenue. The results: more follow-up, faster conversion, and stronger pipeline at every event."
Jackie Cuddy, Sr. Manager Account Development @ Illumio
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"The EventReps system kickstarted my career as a sales rep and is, by far, the most effective lead gen system for events. It truly drives bottom line impact. It helped my maximize my event pipeline, and taught me how to qualify leads that have real buying potential."
David Menashe, Associate Customer Success Manager @ Faire
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"EventReps solves a huge problem in B2B SaaS. Tons of money is wasted at on-site events with reps that don't know how to make the most of their time. EventReps was amazing, and their ability to onboard you into their system was one of the best (if not the best) I've seen across 20+ vendors I've worked with""
Alex Vidras, CEO @ Vimachem
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"The EventReps platform, PITCH Score, is the dream of all Event Marketing Managers that are focused on building pipeline."
Tâmara Machado, Global Senior Marketing & Events Manager @ Nextcloud
The Platform
More than a scanner.
A full event sales engagement platform.
PITCH Score started as a way to qualify booth conversations in real time. It has grown into the system that carries a lead from first scan through a closed deal — scored your way, followed up automatically, and synced straight into the CRM your team already runs on.
Proprietary Technology
Built on tech your team can't replicate alone.
The PITCH Score™ engine is the only real-time lead scoring system built specifically for the trade show floor — and it's built into every PITCH Score plan.
Most badge scanners capture contact info. Ours captures intent. Every conversation is scored, tiered automatically, and routed into a follow-up sequence — before the next handshake.
- Real-time scoring on the floor — no post-event guesswork
- AI-summarized conversations attached to every lead
- Auto-tiered into A, B, and C leads with follow-up cadence
- Draft outreach generated per lead, ready to send
Results delivered across top industry events
