The System
The PITCH Score Pipeline System.
Built Around Three Phases.
Every EventReps engagement runs the same proven framework — before the event, on the floor, and after you fly home.
Pipeline Readiness
The work that happens before doors open. ICP targeting, pre-booked meetings, SDR sequencing, and stakeholder briefing — so your team arrives with a plan, not a prayer.
- ICP targeting & account prioritization
- SDR sequence strategy & messaging
- Pre-booked meetings before doors open
- Stakeholder alignment & briefing
Pre-Event
Pipeline Generation
On-site execution that treats the entire event floor as outbound territory. Active prospecting, real-time lead scoring, and next steps locked before the prospect walks away.
- Active floor prospecting & qualification
- Real-time lead scoring at every touchpoint
- Booth engagement & demo handoff
- Next meeting booked before they walk away
- PITCH Score™ — AI badge & business card scanning with structured lead scoring built into the floor workflow
On-Site
Pipeline Realization
The phase most teams skip. Tiered lead scoring, a communication plan by intent, and a guided follow-up cadence — so the leads you worked for actually convert.
- Tiered lead scoring: hot / warm / nurture
- Communication plan by tier & intent
- Guided follow-up cadence with templates
- Optional: EventReps executes outreach for you
Post-Event
The Scanner Runs All Three Phases.
Add Event Consulting Where You Need It.
Every column below is covered by the PITCH Scanner™. Layer in EventReps consulting at any phase where your team wants a second set of eyes — or hands on the wheel.
Pipeline Readiness
Pre-Event Setup
PITCH Scanner™ Included
- Target account list upload & auto-match
- Talk tracks & PITCH framework loaded for your team
- Rep accounts & scoreboard configured before doors open
+ Add-On Consulting
Pre-Show Strategy
ICP targeting and SDR sequence guidance so your team walks in with a plan, not just a tool.
Pipeline Generation
On-Site Capture
PITCH Scanner™ Included
- AI badge & business card scanning
- Real-time PITCH scoring at every touchpoint
- Live team scoreboard & target coverage tracking
+ Add-On Consulting
Floor Coaching
Live process review and rep coaching on the floor, so scoring stays sharp and nothing gets rushed.
Pipeline Realization
Post-Event Conversion
PITCH Scanner™ Included
- Tiered lead log: hot / warm / cool
- AI-generated follow-up sequences per lead
- Executive report: spend, pipeline & ROI
+ Add-On Consulting
Follow-Up Advisory — or full execution
EventReps advises on sequencing every lead — or, if you'd rather hand it off, we'll execute the outreach for you.