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Comparison
Built for the conversation. Not just the export.
Most lead capture apps can score a lead. Only one applies a named, structured framework with a prescribed follow-up cadence per tier — backed by the team that trains your reps to use it.
| Capability | EventReps PITCH Score™ | iCapture | BoothIQ | Cvent LeadCapture | Popl |
|---|---|---|---|---|---|
| Named qualification framework A fixed 5-dimension scoring system, not configurable fields you build yourself | ~ | — | ~ | — | |
| Lead scoring & qualification Any form of rating, scoring, or qualifying a lead at capture | ~ | — | |||
| Prescribed follow-up cadence per tier A specific action plan attached to the score, not a CSV you have to interpret | — | ~ | — | — | |
| Voice-to-text capture Talk through the conversation instead of typing notes | — | — | |||
| Stale-lead alerts Automatic flags when a hot lead goes too long without follow-up | — | — | — | ||
| Target account tracking Upload a priority account list and track booth coverage against it live | — | — | — | — | |
| Web-based, no app install Runs in any phone browser | — | — | — | — | |
| Badge & business card scanning AI-powered, both formats — see pricing row for which plans include it | |||||
| Coaching & training included Live sales training bundled with the tool, not just software support | — | — | — | — | |
| Starting price Lowest publicly listed entry point | $300/yr Scanner only, per seat | ~$8,000/yr Enterprise annual tier | Free–$6,000/yr Free individual; Teams ~$499/mo | ~$200–250/event Per license, per event | ~$6,000/yr Badge scanning requires Event Lead Capture tier |
The scanner is the starting line. EventReps runs the race.
Most tools let you configure your own scoring fields or rate a lead on the fly. PITCH Score™ is a named, fixed framework with a prescribed follow-up cadence built in — and EventReps trains your team to run it fluently on the floor.
The EventReps PITCH Score™ Badge and Card Scanner is the first badge scanner built for real-time lead scoring and tiering, turning conversations into actionable intelligence before the show ends.
Using the EventReps PITCH Framework, you capture intent the moment it happens. No scrambling through notes after the event. No guessing which leads matter most. Every prospect gets the right follow-up strategy from day one - with unique follow-up insights and dashboards.
Optimized for speed and mobile-first workflows, PITCH Score™ transforms event conversations into a tiered pipeline you can act on immediately—turning booth traffic into meaningful client relationships.