EventReps
ROI Leakage Calculator
Stop Lighting Pipeline on Fire
Critical: High Pipeline Leakage
$300,000
That's 12× your event investment
Want to recover your $300,000?
Let's build a pre-to-post event system that turns leakage into pipeline.
Schedule a Free Strategy Call →How is this calculated?
Industry data shows up to 80% of event leads are never properly followed up on. We apply a conservative 30% "critical miss" rate to your total lead potential (leads × avg. deal value) to estimate the pipeline left on the table.
Formula: Leads × Avg. Deal Value × 30% = Leaked Pipeline
The severity rating (green / yellow / red) is scaled relative to your event spend — so a small event and a large event are judged fairly.
Formula: Leads × Avg. Deal Value × 30% = Leaked Pipeline
The severity rating (green / yellow / red) is scaled relative to your event spend — so a small event and a large event are judged fairly.